MY WORK EXPERIENCE
previous career
July 2018 – January 2019
MARKETING INTERNSHIP, SKI AMADÉ
My six month mandatory internship at Ski amadé gave me an insights into the world of marketing of mountain railway companies. I was able to gain insights into all areas of marketing, built up a small network and gained experience for my further professional career.
June 2019 – April 2021
SOCIAL MEDIA MARKETING & PRODUCING, HOCHKÖNIG
I was working 30 hours per week beside my studies in my home town at our DMO - the Hochkönig Tourism Ltd., where I was responsible for the social media marketing, the development of strategies, the content production and the organization of advertising shootings.
May 2021 - March 2023
DIGITAL MARKETING, ZELL AM SEE-KAPRUN
I was working full time at the DMO Zell am See-Kaprun Tourism Ltd., where I was responsible for the paid social media marketing, the development of digital marketing strategies, the content productions and the organization of advertising shootings.
March 2023 - today
HEAD OF MARKETING MARKETING,
DEPUTY MANAGING DIRECTOR, ZELL AM SEE-KAPRUN
I am currently serving as the Head of Marketing and Deputy Managing Director as well as the Commercial Director at the DMO Zell am See-Kaprun Tourism Ltd. In this role, I am responsible for overseeing the entire marketing and branding efforts, typical of a CMO at a DMO. My duties include developing and implementing comprehensive marketing strategies, managing brand initiatives, and ensuring the successful execution of all marketing campaigns and activities.
ACADEMIC CAREER
My studies
September 2019 – July 2021
MASTER OF ARTS, MANAGEMENT CENTER INNSBRUCK
After graduating with a Bachelor's degree, I decided to deepen my knowledge in the field of marketing and tourism. For this reason I started my Master studies at the MCI. Beside my studies I am working as a social media marketing manager at a DMO.
September 2016 – July 2019
BACHELOR OF ARTS, MANAGEMENT CENTER INNSBRUCK
Through my professional and academic career, my interest in economy and especially in the tourism industry grew. These motives led me to the MCI Tourism. After my semester abroad in Sweden I passed the bachelor's examination and since then I am allowed to proudly call myself "Bachelorette".
September 2011 – June 2016
A-LEVELS, HÖHERE BUNDESLEHRANSTALT FÜR WIRTSCHAFTLICHE BERUFE
I finished my final exams at the HBLW Saalfelden, with a focus on internationalcommunication in business.
